Gaming Innovation Group (GiG) has partnered with PowerPlay Online Casino and Sportsbook to power its online platform in Ontario’s regulated market. This marks GiG’s fourth operator launch in the province’s private sector and its fourth overall in 2025.
Through this partnership, PowerPlay gains access to GiG’s online gaming platform, content management system, and SportX sportsbook. Additionally, GiG’s AI-driven tools, DataX and LogicX, will support PowerPlay with advanced machine-learning models to enhance player acquisition and retention.
PowerPlay has been licensed for online casino and sports betting in Ontario since February 2023 under the Alcohol and Gaming Commission of Ontario (AGCO). The migration to GiG’s technology aims to strengthen its offerings and market position.
“This partnership enhances our player experience and supports our market expansion with GiG’s scalable solutions,” said PowerPlay CEO Dean Serrao. “We’re confident this move will solidify our brand in Ontario.”
GiG anticipates several key launches in regulated markets worldwide throughout 2025. “Our expertise in delivering market-leading technology helps partners like PowerPlay navigate regulatory complexities while ensuring stability and growth,” added GiG CEO Richard Carter.
